Britannia Time Pass: Calories, Nutrition and Health Benefits
India's classic glucose biscuits perfect for tea-time munching, offering quick energy and budget-friendly nutrition in every crispy bite.
Quick Nutrition Facts
Per 100g (approximately 14 biscuits)
| Nutrient | Amount |
|---|---|
| Calories | 462 kcal |
| Protein | 7g |
| Carbohydrates | 76g |
| Fiber | 2.5g |
| Sugars | 22g |
| Fat | 14g |
| Saturated Fat | 6.5g |
| Sodium | 350mg |
Macronutrient Breakdown
NUTRITIONIST INSIGHT
Time Pass are classic glucose biscuits (462 kcal per 100g) designed for quick energy release. The glucose content provides rapid fuel but causes blood sugar spikes. Best enjoyed with tea in moderation (3-4 biscuits) rather than as standalone snacks.
Myth Busters
MYTH #1: Glucose Biscuits Are Healthier Than Regular Biscuits
TRUTH: While marketed as "glucose" for energy, Time Pass contain refined flour and added sugars like other biscuits. Refined flour products have high glycemic index causing rapid blood sugar spikes. The glucose label is marketing, not a health advantage.
MYTH #2: Time Pass Are Good for Diabetics Due to Glucose
TRUTH: The opposite is true. Glucose biscuits cause faster blood sugar spikes than regular biscuits. High glycemic index foods worsen blood sugar control. Diabetics should avoid or strictly limit consumption.
MYTH #3: Biscuits Provide Sustained Energy for Work
TRUTH: Refined carbohydrates cause rapid energy spikes followed by crashes. Time Pass provide quick but short-lived energy. For sustained energy, choose whole grains, nuts, or protein-rich snacks instead.
MYTH #4: Budget Biscuits Have Lower Calories
TRUTH: Time Pass pack 462 calories per 100g, similar to premium biscuits. Price doesn't correlate with calorie content. Budget snacks can still contribute to weight gain if portions aren't controlled.
MYTH #5: Tea-Time Biscuits Aid Digestion
TRUTH: While tea may support digestion, refined flour biscuits are low in fiber (only 2.5g per 100g) and don't aid digestive health. The combination is cultural, not therapeutic.
MYTH #6: Glucose Biscuits Are Ideal for Growing Children
TRUTH: Children need nutrient-dense foods, not empty calories from refined flour and sugar. Time Pass lack essential vitamins, minerals, and quality protein. Better alternatives include fruits, nuts, and whole grain options.
NutriScore by Health Goals
| Health Goal | NutriScore | Why This Score? |
|---|---|---|
| Weight Loss | ![]() | High calorie density (462 kcal/100g), refined flour, low fiber. Limit to 2-3 biscuits (65-95 cal) 2-3 times weekly. |
| Muscle Gain | ![]() | Quick carbs (76g) useful post-workout but minimal protein (7g). Must pair with protein source; alone inadequate for muscle building. |
| Diabetes Management | ![]() | Glucose and refined flour cause rapid blood sugar spikes. High GI (~75). Avoid or limit to 2 biscuits rarely. |
| PCOS Management | ![]() | High refined carbs and glucose worsen insulin resistance. Avoid or limit to rare occasions (2 biscuits monthly). |
| Pregnancy Nutrition | ![]() | Can help with morning sickness nausea. Lacks essential folate, iron. Limit to 3-4 biscuits; choose fortified alternatives when possible. |
| Viral/Flu Recovery | ![]() | Easy to digest, provides quick energy when appetite is low. Good with chai during illness. Pair with fluids for hydration. |
PERSONALIZED NUTRITION
Track your meals with NutriScan for personalized NutriScores based on your specific health goals!
Blood Sugar Response to Time Pass
Understanding how Time Pass biscuits affect your blood glucose helps you make informed snacking decisions.
Typical Glucose Response Curve
*This chart shows typical blood glucose response for general healthy individuals. Individual responses may vary. Not medical advice.*
How to Flatten the Spike
Pairing refined flour biscuits with protein or healthy fat slows glucose absorption and reduces peak blood sugar:
- 🥜 Handful of almonds or peanuts - Protein and fats buffer glucose absorption
- 🥛 Glass of milk or chai - Milk protein slows carb breakdown
- 🧈 Peanut butter (1 tbsp) - Healthy fats extend energy release
- 🫖 Pair with unsweetened tea - Avoid adding more sugar to the combination
This combination reduces glucose spikes and prevents energy crashes, especially important for diabetics and those managing insulin resistance.
Cultural Significance
Time Pass biscuits represent Britannia's commitment to affordable, accessible snacking for every Indian household.
In India:
- Budget-friendly staple in millions of homes
- Perfect "chai-time" companion across all regions
- Name reflects casual, leisurely tea-time culture
- Available in small packs ideal for daily portions
- Popular among students, workers, and families alike
Market Position:
- Competes in the value glucose biscuit segment
- Positioned below premium Good Day range
- Available in sachets, family packs, and bulk options
- Strong presence in rural and semi-urban markets
- Part of Britannia's comprehensive biscuit portfolio
Compare & Substitute
Time Pass vs Similar Glucose Biscuits (Per 100g)
| Nutrient | ⏰ Time Pass | 🐯 Parle-G | 🍪 Marie Gold | 🦁 Tiger Krunch |
|---|---|---|---|---|
| Calories | 462 kcal | 450 kcal | 444 kcal | 455 kcal |
| Carbs | 76g | 77g | 75g | 76g |
| Fiber | 2.5g | 2g | 3g | 2.2g |
| Protein | 7g | 6.5g | 8g | 6.8g |
| Fat | 14g | 12.5g | 12g | 13g |
| Saturated Fat | 6.5g | 5.5g | 5g | 6g |
| Sugar | 22g | 24g | 18g | 23g |
| Sodium | 350mg | 300mg | 320mg | 310mg |
| Best For | Budget tea-time snack | Classic glucose energy | Light tea-time biscuit | Kids' energy snack |
Frequently Asked Questions
Are Britannia Time Pass good for weight loss?
Time Pass are not ideal for weight loss due to high calorie density (462 kcal per 100g), refined flour base, glucose content, and low fiber (2.5g).
Best practices: Limit to 2-3 biscuits (14-21g, 65-95 calories) as rare treats 2-3 times weekly; always pair with protein (milk, nuts); account for calories in daily limit; choose high-fiber alternatives like NutriChoice or oats cookies.
Can diabetics eat Time Pass biscuits?
Diabetics should avoid or strictly limit Time Pass. Glucose biscuits have higher glycemic impact than regular biscuits.
Tips for diabetics:
- Maximum 2 biscuits very rarely (monthly)
- Always pair with protein (nuts, cheese) to slow absorption
- Never eat on empty stomach
- Monitor blood sugar 1-2 hours after eating
- Better alternatives: NutriChoice Digestive, sugar-free options
Consult your healthcare provider for personalized advice.
How much protein is in Britannia Time Pass?
Britannia Time Pass contain 7g protein per 100g. A typical serving of 3 biscuits (21g) provides approximately 1.5g protein, making them a minimal protein source. For protein needs, pair with milk, nuts, or choose protein-enriched biscuits instead.
What are the main health benefits of Time Pass?
Key Benefits:
- Quick Energy: Glucose provides rapid energy for immediate needs
- Budget-Friendly: Affordable nutrition for all income levels
- Convenient: Portable, shelf-stable, no refrigeration needed
- Illness Recovery: Easy to digest when appetite is low
- Tea Pairing: Cultural comfort with chai
Important: Benefits are situational; not recommended as daily nutritious snacks.
When is the best time to eat Time Pass biscuits?
Depends on your goal:
- Weight Loss: Avoid or limit to 2 biscuits mid-morning (9-11 AM) with chai. Never late night.
- Muscle Gain: Post-workout within 30 minutes (4-5 biscuits) paired with protein shake for quick carb replenishment.
- Diabetes: Avoid entirely or maximum 2 biscuits very rarely with protein-rich food.
- General Energy: Mid-afternoon (3-4 PM) with tea as pick-me-up.
IMPORTANT NOTE
Avoid eating glucose biscuits as breakfast or meal replacements. They lack essential nutrients and cause blood sugar crashes.
How many Time Pass biscuits should I eat per day?
General Guidelines:
- 3-4 biscuits (21-28g) - Occasional snack for most people (95-130 calories)
- 2-3 biscuits (14-21g) - Maximum for weight loss, 2-3 times weekly only
- 2 biscuits (14g) - Diabetes, PCOS, strict low-carb diets, very rarely
- 4-5 biscuits (28-35g) - Athletes post-workout with protein source
Avoid excess: More than 6 biscuits daily (42g, 195 calories) adds empty calories and refined carbs without nutritional benefits.
Track with NutriScan app to see how Time Pass fit your personal nutrition goals.
Are Time Pass biscuits better than Parle-G?
Both are glucose biscuits with similar nutrition profiles. Time Pass has slightly more protein (7g vs 6.5g) but more sodium (350mg vs 300mg). Parle-G has slightly lower fat but more sugar. Choice depends on price and preference; nutritionally, neither is significantly healthier. For better health, choose fiber-rich alternatives like Marie Gold or NutriChoice.

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